Digital Marketing Executive (Tiktok Specialist)
Beutea Holding Sdn Bhd Ampang Jaya Full-time
Diploma/Degree in E-Commerce, Digital Marketing, Marketing, Business Administration, or related fields
- 2–3 years of experience in digital marketing or related fields is an added advantage
- Preferably fluent in Bahasa Malaysia (spoken & written)
- Experience in digital marketing content creation
- Experience managing social commerce platforms is highly preferred
- Creative, proactive, and able to work independently
- Strong communication and negotiation skills
- Organized, reliable, and able to work with minimal supervision
- Manage and operate the company’s TikTok platform, including TikTok Shop and TikTok Live activities
- Plan, create, and publish engaging TikTok content including short videos, captions, and visual materials aligned with current trends and brand direction
- Support TikTok marketing campaigns to increase brand awareness, audience engagement, traffic, and sales conversion
- Coordinate and manage TikTok Live sessions including product showcasing, promotions, and audience interaction
- Monitor content and campaign performance using analytics tools and prepare basic performance reports
- Identify trending topics, viral content opportunities, competitor activities, and emerging TikTok trends
- Collaborate with internal teams to ensure smooth content planning and campaign execution
- Manage customer engagement through comments, messages, and TikTok interactions
- Ensure all TikTok content aligns with brand image and marketing direction
- Annual Leave
- EPF
- SOCSO
- EIS
- Staff Discount
- 5 Working Days
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